This may just be a short Zombie moment. After spending 2019 with virtually no eyesight due to retinal issues I had to reorient myself jobwise in the middle of that pandemic you might of heard of and perfume took a back seat. In fact, it disappeared in the trunk. Things are still rather unsettled, but falling ill first with Covid and then suffering from Long Covid effects has ironically given me time to revisit the perfume world and my own collection. Not sure there's an audience left I'd be writing to, but perhaps this can serve as a public diary recording my thoughts on what I smell. So, let's fittingly start with a lost fragrance, good old Sienna by Crabtree & Evelyn, a firm that did not survive the Amazonification of consumerism and changes in taste in brick and mortar form and which is largely a virtual shadow of its former self these days.
Contrary to its retro Anglo image, Crabtree & Evelyn was actually
born in the late Sixties in Woodstock, Connecticut from a hobby pursued
by film distributor Cyrus Harvey and his wife. Harvey, the son of Jewish
immigrants from Lithuania and Poland, had started Janus films in 1956,
based on his love of French cinema which he discovered during a short
stint in Paris at the end of WWII. The Cambridge, Mass. outfit ran the
Brattle theater and with his partner Harvey imported and distributed
European auteur/arthouse films, introducing American audiences to the
likes of Antonioni, Bergman, Fellini, Kurosawa. He sold Janus in 1966
and moved to Connecticut to devote himself to gardening, breeding corgis
and other English gentlemen's pursuits, but from the fascination with
the hip stores he'd helped establish underneath the cavernous Brattle
was born the idea to import soaps rather than movies. The venture, a
home business at the beginning, was given an Anglo vibe and soon
Crabtree & Evelyn became a brick and mortar store and ultimately a
successful chain, marketing beauty products, foods and accessories in a
hip country style. When Harvey sold C&E in 1996 there were 160
outlets in the US alone.
This backstory is well reflected in Sienna, perhaps the best cologne
C&E ever made (besides the mythical original Sandalwood). To me it
very much feels like a wonderful fantasy of an old school, old world
men's cologne as it could only be dreamed up by a romantic American.
Stilistically, it is firmly placed in the "more-is-better" era of the
80s, a typical green leathery chypre that touches base with many scents
of that time and their complex DNA of citrus, galbanum, artemisia, clary
sage, clove, floral accords, patchouli, amber, leather, oakmoss and
more. It's not surprising that Sienna evokes Tuscany as well as Jermyn
Street, it has an iridescence reflecting "italianità“ no less than
"Britishness", reminiscent of men's tailoring with it's Anglo-Italian
cross-references. The common denominator is, of course, gentility.
Siennas creator is unknown, my original 1990s bottle was made in
England, however and that almost makes me wonder whether it might not
have been John Stephen of Dukes of Pall Mall and Czech & Speake
fame, this secret Elgar of 1980s English perfumery. It's feasible,
considering that, while it was not expensive, Sienna is marvelously well
constructed and rises above the field by the clever use of beeswax,
which provides a gently sweet warm glow buffering the greens and the
leather. It really does add an olfatory sienna note to the skin akin to a
Tuscan evening sun dipping houses and fields in a golden ochre. And
that, in the end, is the image Sienna evokes to me: a Europhile
American taking a photograph of an English painter creating a canvas of a
Tuscan evening. Sounds postmodern, smells beautiful.
